Bell & Ross’ “circle within a circle” design aesthetic is well-known. This was affected by the BR 01 & BR 03 collections. Although the brand also makes fully-round watches, its square-shaped cases are a hallmark of their watches. The brand introduced the BR 05 collection in 2019, a contemporary and more comfortable style of the square-shaped case with clear “luxury sport watch” inspiration. This collection previously featured time-and-date models and chronograph models in a variety of configurations. Today Bell & Ross introduced the third BR 05 line with the new Bell and Ross BR 05 GMT Watch.

THE BELL & ROSS BR 05 GMT

The 41mm stainless steel case of Bell & Ross BR 05 GMT is a bridge between the 40mm threehand model and 42mm BR 05 chronograph. This case, like its stablemates, is bold and visible on the wrist. It has a tall profile that complements the square-shaped form. Despite its obvious presence on the wrist, the BR 05 GMT’s short, sharply turned lugs and integrated bracelet design make it a comfortable watch. The polished, chamfered bezel and case facets do double duty by visually breaking down the vertical case sides while giving the predominantly brushed design an aura of flash. This design’s main feature is the square-shaped bezel. It firmly establishes the BR 05 GMT’s distinctive silhouette and anchors the look with the familiar sports watch elements such as the bezel screws, wide sloping polished chamfer, and bezel screws. Bell & Ross finishes the case with a sapphire caseback and gives the watch a respectable 100 meters of water resistance.

Bell & Ross’ primary focus with the dial of the BR 05 GMT seems to be seamless integration. Beyond the red arrow-tipped GMT hand. The overall design is as close as possible to the BR 05’s three-hand BR 05. It is a very clean GMT design, with the 24-hour rehaut in black and silver almost disappearing from certain angles. Only the small red GMT badge at 6: o’clock adds to the standard dial text. Modern and familiar dial design for the BR 05 GMT is present and familiar. It features a mix of brightly polished applied oval indices and applied rounded Arabic numerals. The dial also has clean paddle hands. While the rounded frame of the 3 o’clock date window is kept as simple as possible, it looks more elegant and charismatic with the addition of the other large Arabic numerals.

Final Words

The new Bell & Ross BR 05 GMT keeps as much of its base design intact and makes it as simple as possible for users to use. It also adds useful functionality. The Bell & Ross BR 05 GMT can be purchased now from authorized dealers for a starting MSRP price of $4,900.