Inspired by dashboard flight instruments… This statement alone could easily define most of Bell & Ross’ creations. Whether we talk about the design of the watch itself, its features or the quest for optimal legibility, both day and night.The latter is particularly important for today’s matter because there’s a new watch in the LUM collection. Dubbed “GREY LUM”, it follows a series of watches with a clear focus on display qualities, with the HOROLUM, the HOROLUM and the FULL LUM. But before we take a closer look at this cool collection, let’s introduce the new Bell & Ross BR 03-92 GREY LUM.

A NEW MEMBER IN THE LUM SERIES, THE BR 03-92 GREY LUM

If the three previous models in the LUM collection were clearly on the military/tool side of things, this new GREY LUM wants to adapt the concept to a more urban style – without forgetting its main raison d’être and its LUM membership. On the contrary of HOROLUM, HOROLUM and FULL LUM, which all feature micro-blasted (and thus anti-reflective) case in steel or ceramic, the new GREY LUM is about industrial design, and  more civilian than military DNA.